Content Writer - Francophone Africa (M/F)

• The opportunity to work on high-audience sites reaching millions of sports enthusiasts.

• A 100% remote position with flexible organization.

• Integration into an international and multicultural team.

• Professional development opportunities in a fast-growing company.

• A work environment that values autonomy, initiative, and innovation.

• A competitive salary, depending on experience and profile.

North Star Network (NSN) is an international media group specializing in sports and online betting. We develop and operate leading digital brands that connect sports enthusiasts and bettors in more than 30 countries.

Our mission is to transform the passion for sports and gaming into reliable information, data-driven analysis, and responsible entertainment.

An international and fully remote company, NSN brings together more than 50 internal collaborators and more than 200 external experts from over 20 nationalities across Europe, Africa, and the Americas.

As part of the development of our Africa Business Unit, we are looking for a Content Writer specializing in the Francophone African market.

Reporting to a Content Manager, the Content Writer is responsible for producing engaging, accurate, and SEO-optimized articles.

Your main mission will be to produce high-quality content for our sites dedicated to the Francophone African market, while respecting editorial standards, brand tone, and the company's business objectives.

This role is key to maintaining a high level of quality, authority, and relevance on our platforms in the highly competitive sports betting and iGaming sectors.

This position requires excellent writing skills, great rigor in information research, as well as a good understanding of SEO and web content fundamentals.

• Write original, high-quality articles while respecting editorial briefs, tone, and requested structure.

• Adapt the writing style to the audiences and specificities of the Francophone African market.

• Guarantee the accuracy of information and clarity of content while maintaining an engaging and professional tone.

• Produce a regular volume of content while respecting deadlines, quality standards, and SEO requirements.

• Conduct in-depth research on themes, trends, and operators to provide reliable and up-to-date information.

• Provide, whenever possible, in-depth expertise or direct experience on the topics covered.

• Apply SEO best practices: strategic use of keywords, internal linking, meta tags, and optimized article structuring.

• Follow content briefs and editorial guidelines to optimize visibility and conversion.

• Collaborate with SEO specialists and the Content Manager to update or improve existing content.

• Analyze article performance when requested and integrate feedback to improve the quality and relevance of content.

• Regularly review content to identify obsolete information and implement necessary updates.

• Work closely with Content Editors and the Content Manager to refine drafts and integrate editorial feedback.

• Cooperate with other writers to maintain consistent quality and tone across all projects.

• Participate in content reviews and team meetings to improve writing quality and efficiency.

• Communicate proactively regarding progress, challenges encountered, and content ideas.

• Ensure that all content respects editorial standards, brand guidelines, and current regulations, particularly in the gambling and sports sectors.

• Maintain a neutral, accurate, and responsible approach when writing about operators, games, or predictions.

• Perform a full proofread before submission to limit editorial corrections.

• Stay informed about regulatory developments, market trends, and audience expectations.

If you are passionate about sports, digital content, and SEO, and you wish to grow in a dynamic international environment, we would be delighted to meet you.

Apply now and contribute to the development of North Star Network's digital platforms in the Francophone African market.